Steve Jobs 7 Rules for Success

As many of you know, I am a huge fan of Apple products and of Steve Jobs. I have been using the iPhone since it hit the market and have more than one iPad and iPod. People say other technology is the same but when it comes down to it, its close but just not the same. The experience, the touch, the look, its all uniquely Apple and I believe the difference can be found in one or all of Steve Jobs’ 7 Rules for Success. What I most appreciate about his simple guiding principles is that they can be applied to any industry, any type of business and they work. Writing this blog today, makes me think about how I can use them in my business.

1.)    Do what you love: At the end of the day, we all need to enjoy what we do otherwise, what is the point. Passion and enthusiasm are key ingredients to success.

2.)    Put a dent in the Universe: What can you do today to make a difference? What is your vision for your business, for your life? Strive to leave a lasting mark or in other words a "dent in the Universe."

3.)    Make connections: I have always been a big advocate for networking, which is part of the reason I travel to multiple training events around the U.S. every year. Connecting with like-minded industry experts helps me stay on top of my game.

4.)    Say no to one thousand things: When Steve Jobs came back to manage Apple, he took their product line down from 350 products to just 10. His thought was to focus on 10 really amazing products instead of having 350 mediocre products. Focus on quality, not quantity.

5.)    Create insanely different experiences: When you shop at an Apple store, it is quiet literally an “insanely different experience.” From the moment you walk in the door to the moment you leave – they get it – how to treat the customer, which is part of the reason I keep coming back for more.

6.)    Master the message: Not all of us are marketing genius like Steve Jobs was, however, you can still be a master of your own personal message. Know what you are selling and why. Get excited about it and others will take notice.

7.)    Sell dreams, not products: In real estate we sell the American Dream – homeownership. It has been a tough sell the past couple years but I believe very much in the dream of homeownership and the benefits that come along with owning a home. Now is the time to create dreams, share them with others and make real connections that last a lifetime.